Fractional head of sales: interim sales leadership for your company
Your head of sales position is vacant, you're building a sales team from scratch, or you're entering new markets? As your fractional head of sales – also called an interim sales director – we lead your sales function with a clear strategy, clear targets and a team that closes deals. Remotely, in your time zone and without a full-time hire.
01When a fractional head of sales makes sense
Four typical situations.
- a. The role is vacant. Hiring a permanent head of sales often takes months. Revenue shouldn't stand still in the meantime.
- b. You're building sales from scratch. Roles, processes, CRM and first hires – set up properly instead of improvised.
- c. You're entering new markets. From Europe to the US or the other way round – with someone who knows both sides.
- d. Your team needs leadership. Clear targets, pipeline reviews and coaching that turn activity into closed deals.
02What we take over as your interim sales director
Leadership, process, closed deals.
- Sales strategy & revenue targets
- Building & leading your sales team
- Sales processes, pipeline & CRM setup
- Pricing, proposals & deal structures
- Negotiating & closing with key accounts
- Forecasting & reporting to management
Many companies wonder whether to outsource sales or build an in-house team. With a fractional head of sales, you don't have to decide right away: we act as your outsourced sales team where it's needed and build the structures for your in-house team in parallel.
Our experience comes from more than ten years of sales leadership in online and white-label business – with teams, key accounts and partner networks across several markets. Companies in fintech, real estate, e-commerce, digital platforms and affiliate networks benefit most.
03Full-time hire or fractional head of sales?
| Full-time head of sales | Fractional head of sales | |
|---|---|---|
| Start | Hiring often takes several months | After the intro call and a clear proposal |
| Commitment | Permanent employment contract | Project with a clear scope and deadline |
| Cost | Full salary plus overheads | Only the agreed scope |
| Experience | Depends on the hire | Sales leadership up to C-level from day one |
| End | Notice periods | Documented handover to your team |
04How it works
Three steps. One point of contact.
Intro call
30 minutes on video, free of charge.
Goals & proposal
Clear scope, clear deadline, clear price.
We step in
Sales leadership from day one, measured against clear targets.
05FAQ: Fractional head of sales
Short and honest answers.
Your question isn’t here? Write to us – a real person will answer.
Q.01What is a fractional head of sales?
A fractional head of sales – also called an interim head of sales or interim sales director – leads your sales function for a set period or part of the week, without a full-time hire. It's typical when building a sales team, covering a vacancy or entering new markets.
Q.02What's the difference between an interim sales director and a consultant?
A consultant recommends, an interim sales director delivers. They own the targets, lead the team, sit at the negotiating table and report directly to management.
Q.03Can I outsource my sales completely?
Yes – for a set period, specific markets or selected clients. As your outsourced sales team, we take over sales leadership, account management and partner support, and can build your in-house team in parallel so you're independent in the long run.
Q.04How long does a fractional head of sales engagement last?
We agree on that together. Typical are projects with a clear goal and deadline, such as building a sales function or covering a vacancy. Afterwards we hand over with full documentation or keep supporting you.
Let's talk about your sales.
30 minutes on video, free and without obligation. Afterwards you get a proposal with a clear scope, a clear deadline and a clear price.